Pick n Pay has partnered with local artists to discourage panic-buying through a fun song.
The retailer tweeted: ‘No one likes ‘that guy’. That’s why friends don’t let friends panic-buy. Some of SA’s musos hit the studio to remind you to shop responsibly and with your community in mind’.
No one likes ‘that guy’. That’s why friends don’t let friends panic buy. Some of SA’s musos hit the studio to remind you to shop responsibly and with your community in mind. 🎵 pic.twitter.com/l78JSkFxt1
— Pick n Pay (@PicknPay) March 25, 2020
The song was written by Ard Matthews and produced by Theo Crous, and features Lira, DRB singer Madjozi, Kahn Morbee from the Parlotones, Arno Carstens, Karen Zoid, Early B, Jack Parow, Francois van Coke, Loyiso Bala and Zolani from Freshlyground.
Pick n Pay’s CEO Richard Brasher also appears in a video posted on the retailer’s social media account where he assures customers that the company is working hard to enforce stringent hygiene protocols and to keep a steady supply of food and household essentials on shelves.
PICK N PAY pnp.co.za